WHITEHOUSE STATION, N.J., March 1, 2010 – Quick Chek, a premier chain of more than 120 fresh food store locations throughout New Jersey and Southern New York, was honored with the Innovative Marketing award by CSP, the convenience store industry’s leading publication, during its 2010 Convenience Retailing University held in Phoenix, Ariz., Feb 1-3.

            From its dynamic utilization of online tools including social networking sites, personal  e-mail communications and its company Web site to its signature “skin-vertising” campaigns and long-standing sponsorship of the Quick Chek New Jersey Festival of Ballooning, the 121-store chain was recognized for inventive and effective marketing methods in which it successfully connects with customers to drive store traffic while building a strong brand name.

 

Devoted to providing convenient shopping blended with an expansive range of fresh products and services, Quick Chek, is a market leader in food service with an exceptional fresh coffee and fresh food program. Operating more than 120 retail locations in New Jersey and Southern New York, Quick Chek’s locations include 12 pharmacy stores and 24 locations with fuel. For more information, please visit www.quick-chek.com.

 

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CAPTION: Quick Chek’s Vice President of Sales and Merchandising John Schaninger (right) accepts the Innovative Marketing award from Group Editor Mitch Morrison (left) during CSP’s 2010 Convenience Retailing University held in Phoenix, Ariz.